The Harsh Truth: 90% of Doctor Websites in Boston Are Built Wrong
If your site:
- Looks outdated
- Loads slowly
- Isn’t optimized for mobile
- Buries your contact info
- Has no clear CTA
Then you’re not “fine.”
You’re leaking potential patients to the practice down the street that did fix those things.
And in a city like Boston where options are endless, that’s not just inconvenient.
It’s expensive.
Patients don’t care how great you are if your site doesn’t prove it in 5 seconds or less.
What a Great Boston Doctor Website Actually Does:
1. Makes It Stupid Easy to Book
Your homepage has one job: Get the visitor to click “Book Now.”
If I land on your site and don’t instantly know what to do, I bounce.
So does everyone else in Boston.
Fix it:
Use a big, obvious CTA button.
Repeat it.
Top of page, middle, bottom.
Don’t be subtle. Subtle websites don’t convert.
2. Loads in Under 3 Seconds (on 4G)
Boston patients are busy.
They’re on their phones, on the T, in between meetings.
If your site takes 5+ seconds to load on mobile, they’re gone.
That’s not an opinion. That’s math.
Fix it:
Use PageSpeed Insights to test your site.
If you’re in the red on mobile, Google will bury you.
3. Looks Amazing on a Phone
Over 70% of your traffic is mobile.
And if your mobile site looks like Craigslist from 2007? It’s game over.
Fix it:
Every part of your layout should adapt, not just shrink.
No tiny buttons. No pinch-to-zoom.
Make it smooth, scrollable, and built for fingers, not a mouse.
4. Says What You Do — Instantly
No one reads. They skim. Especially online.
If your homepage headline says:
“Welcome to our website, where compassion meets care…”
…you’ve already lost.
Fix it:
Use a headline like:
“Board-Certified Cardiologist in Boston | Accepting New Patients”
Clear > Clever.
Always.
5. Has Proof You’re Legit
You’re a stranger on the internet.
Degrees don’t convert. Proof does.
What builds trust:
- Real photos (not stock)
- Short video testimonials
- “As seen in” or association logos
- Embedded Google reviews
- HIPAA-compliance badge in the footer
If you don’t show proof, don’t expect trust.
What’s This Costing You?
Let’s run the numbers.
One new patient = $400
If your site is losing just 3 patients per week, that’s:
- $1,200/week
- $4,800/month
- $57,600/year
Gone.
Because:
- Your button was in the wrong place
- Your mobile layout was broken
- Your message didn’t say anything
What I Do
I’m Jake. I fix doctor websites.
I redesign them in 14 days or less.
They load fast, look clean, and convert like crazy.
They’re SEO-ready, HIPAA-aware, and built for Boston patients, not just “visitors.”
And if it doesn’t work? You don’t pay.
No fluff. No hidden fees.
Just a site that gets you more patients.
If You’re a Boston Practice Ready to Grow…
Stop settling for a $10,000 mistake at the front door of your business.
📩 Email me directly: designedbyjake.co@gmail.com
🌐 Or learn more: designedby-jake.com
Let’s turn your website into your most valuable employee.